Benefit has always been admired for their creative packaging and witty product names. But the brand really upped the ante with their two new eye palettes, the Eye Wanna! and the Eye Gotta! Thanks to the artistic flair of Barcelona-based illustrator Pietrai Posti both kits feature gorgeous—and eye-catching—graphics on the packaging, while housed inside each are five different shadow options, three powders and two creaseless cream shadows/liners, that were hand-picked by Benefit Global Beauty Authorities (and daughters of co-founder Jean Ford) Maggie and Annie Ford Danielson. The Annie Collection I Gotta! set is a gals' all-in-one, everyday mini-toolbox, while the Maggie Collection Eye Wanna! is the perfect go-to gear for staying glam all night long.
Benefit The Maggie Collection Eye Wanna! and The Annie Collection Eye Gotta!, $36 each, available atSephora.